Resources
Practical tools. Clear guidance. Real-world support.
At Lumenesse & Co, we believe strong tourism businesses are built on access to the right knowledge at the right time. Our Resources hub is designed to provide practical, easy-to-use tools and insights that help you strengthen your marketing, clarify your direction and build confidence in your decision-making.
Whether you’re a small tourism operator, regional organisation or industry body, these resources are here to support you in navigating marketing, product development and business growth with greater clarity and ease.
Built for our region
As a profit-for-purpose consultancy powered by Australia’s South West, our goal is to make high-quality marketing knowledge more accessible to tourism operators and organisations across the region.
Many of our resources are free to access and designed to provide immediate value. Others may be developed as part of workshops, programs or client engagements and shared here over time.
SOCIAL MEDIA CHEAT SHEET
Social media marketing can feel overwhelming and time
consuming, but it doesn’t have to be.
Click to read our top time-saving, result-delivering tips!
MEASURING SOCIAL MEDIA SUCCESS
Social media marketing is a cost-effective way to reach new customers, build your brand’s profile and attract new visitors. But how do you know if it is delivering results? Click to find out.
Looking for something specific?
If there’s a tool, template or topic you’d find helpful, we’d love to hear from you. Our resources are shaped by the real challenges and opportunities facing tourism businesses, and we’re always open to suggestions.
If you need more tailored support, our team can also provide one-on-one guidance, training or strategic input to complement these resources.
DON’T TAKE OUR WORD FOR IT
Below are case studies of work we’ve delivered in the real world, for real clients, from delivering 112% ROI on destination marketing for a tourism partnership of shires, to breaking records for the Australia’s South West’s “Winter Down South” campaign, generating 2,500 clicks-to-book and amassing a reach of over 9-million in 12 weeks.
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